On Wednesday 4 March 2026, at the Hôtel des Arts et Métiers in Paris, Cimalp marked a milestone in its history. In our first time entering the national awards, your votes propelled us to a major double distinction: Best Brand 2026 in both "Sporting Goods" and "Sportswear and Footwear" categories.
We share this news today not to collect trophies, but to say thank you. With over 122,500 votes, this recognition belongs first and foremost to you. It rewards a journey that began in 1964, driven by a simple ambition: making technical innovation accessible to everyone passionate about the mountains.
Standing shoulder to shoulder with the giants: The choice of trust
Earning top spot alongside global references like Salomon, Adidas, or Decathlon sends a strong signal. For an independent brand like ours, this goes far beyond market share—it is a matter of trust.
The figures from your votes speak for themselves and mean a great deal to us:
- 9.73/10 overall satisfaction for our footwear and apparel.
- 9.76/10 brand trust rating.
As highlighted by our CEO, Lionel Marsanne:
« This recognition is a tremendous source of pride and a strong signal for an independent company like ours. It confirms that a model built on rigorous product standards, functional innovation designed for outdoor enthusiasts, close ties with our community, and controlled growth can thrive in a rapidly shifting market. It commits us to keep raising the bar while staying true to our greatest strength: the human element. »
Footwear: Purpose-built innovation for the trail
One of the most defining aspects of this award is our breakthrough in outdoor footwear. Winning in this category against historic industry specialists proves that Cimalp's technical expertise is now recognised at the highest level.
Technical focus: Why our footwear makes the difference
We do not see footwear as an accessory, but as a precision tool. Our success is built on uncompromising technical choices:
- Cutting-edge engineering: Our Ultrashell® membranes (record breathability) and cushioning systems are engineered to adapt to your foot's biomechanics under intense effort.
- Field-tested: Our 40 ambassadors and athletes put every prototype through its paces on the most demanding trails before they ever reach your feet.
- Durable commitment: In stark contrast to disposable products, we focus on robustness and offer a lifetime repair service—because great gear is gear built to last.
An independent brand rooted in the Drôme
If Cimalp stands toe-to-toe with the biggest names today, it is by staying true to its roots. Our independence is our greatest freedom. It allows us to drive our entire strategy—from R&D to marketing—straight from our headquarters in the Drôme, near Valence.
2025 marked a new chapter with the opening of our new 7,000 m² facility. This €10 million investment is more than just a building: it provides an expanded R&D hub and cutting-edge logistics to serve you better across France and Europe. Our direct-to-consumer (D2C) model cuts out middlemen to deliver top-tier technology at a fair price.
Rope team spirit: Shaping the future together
Winning the Best Brand 2026 Award is not a finish line—it is an accelerator. We will continue raising our standards, investing heavily in the durability of our gear and extending product lifespans.
At Cimalp, we move forward with humility and the "rope team spirit" that defines us. Whether you are a trail runner, hiker, or mountaineer, this award stands as a seal of confidence for your next adventures. Thank you for pushing us to exceed our limits every single day.
